BrightKeel AI combines senior marketing strategy, practical support and AI training to help small B2B marketing teams or solo marketers perform at a higher level.
There are two main ways I help:
Build the strategy, priorities and core assets your B2B services business needs.
Give your team ongoing access to the BrightKeel AI marketing training portal, 1:1 coaching and senior marketing support, while leadership gets regular senior marketing advice and oversight.
Get an independent senior view of where your marketing stands and what I would prioritise.
What The Project Covers:
You receive:
If you then move into the Strategy Foundations package, the £2,500 is deducted from the £10,000 price.
Get in touch to get startedA strategy is only valuable if it gets used.
Your team or Marketing Executive continues to do the marketing. I stay alongside them with practical training, coaching and senior marketing support to help guide them, develop their capability and use AI effectively.
Leadership stays connected too, with regular access to experienced marketing advice and a clearer view of where marketing is heading.
At the heart of the ongoing support is the BrightKeel AI marketing and AI training portal.
It gives your team practical, on-demand support they can use while doing the work, rather than relying on occasional training sessions or having to work everything out themselves.
The portal includes:
Your team can learn when they need to, apply it immediately and keep building capability inside the business.
There are three levels of ongoing support.
For businesses that already have the senior marketing direction they need but want to improve the capability of their team around AI.
Enable gives your team full access to the BrightKeel AI marketing and AI training portal.
They can use the training, templates, prompts and workflows when they need them, helping them work more effectively and build their marketing and AI skills over time.
For businesses with a solo marketer or small marketing team but no experienced Marketing Director sitting above them.
Advise combines the full BrightKeel AI training portal with regular access to senior marketing experience.
Your team gets someone to help advise and coach them on the right marketing decisions, prioritise the right things and ask questions to help them and the business.
Leadership gets an experienced independent view and confidence that marketing remains focused on the right priorities.
Your marketer or marketing team stays at the centre of the monthly session, with leadership, Sales or other stakeholders able to join when useful.
Your marketer gets experienced guidance and challenge, while leadership stays confident that marketing is focused on the right things and aligned with the business.
For businesses that need me more actively involved in leading marketing, either on an ongoing basis or around a particular period, project or challenge.
This can include:
The scope and price depend on the level of involvement required.
Discuss Fractional CMO SupportIf you want help to build out the marketing function I can help identify the skills needed and how to fill them. It could be by supporting an apprentice, managing recruitment or designing AI into the team.
You have one or two people doing marketing, or are about to hire, but no experienced marketing leader.
They need clearer priorities and more senior direction.
You want to get more from the team you already have. You know AI could help them do more, but haven’t quite figured out how.
That’s the gap I fill.
